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News & insights for the gaming industry

Prospecting relevant content creators for your campaign

Easy Tips to Leverage Influencer Markets

How Gartic Phone is Utilizing UGC to Become The Next Hit Party Game

Lurkit’s Last Week in Gaming: Twelve Minutes, Road 96, more

Lurkit’s Last Week in Gaming: Naraka Bladepoint, Diablo 2 Resurrected

Lurkit’s Last Week in Gaming: Back 4 Blood, GRIME, and more

Lurkit’s Last Week in Gaming: Tribes of Midgard, The Ascent, and more

How Black Desert Online Started a Revival With User Generated Content

Lurkit’s Last Week in Gaming: New World, Pokemon Unite, and more

How Brawlhalla Utilized UGC to Battle to The Top of The Fighting Game Genre

Lurkit’s Last Week in Gaming: F1 2021, Super Smash Bros Melee, more

Lurkit’s Last Week in Gaming: Monster Hunter Stories 2, Brawlhalla, more

How Teamfight Tactics Utilized User Generated Content to Take Over the Auto Battler Genre

Lurkit’s Last Week in Gaming: Escape From Tarkov, Final Fantasy XIV, more 

How User Generated Content Became The Driving Force Behind Rocket League’s Success

Lurkit’s Last Week in Gaming: D&D Dark Alliance, Scarlet Nexus, more

Lurkit's Last Week in Gaming: Naraka Bladepoint, Tekken 7, and more

How Among Us Became a Hit Years After Release Thanks to UGC 

The State of Esports in 2021

Lurkit's Last Week in Gaming: Ratchet & Clank, Guilty Gear, and more

Lurkit's E3 2021 Overview: Best Games, Biggest Rumors, More

How Sea of Thieves Captured a Unique Market With User Generated Content 

Lurkit Game Insights: Biomutant, Knockout City, and more

How Dead by Daylight utilized UGC to dominate the multiplayer horror game genre 

Top streamers of the week: May 17 - May 23

How Valorant is becoming the biggest FPS thanks to UGC marketing

Top streamers of the week: May 10 - May 16

How Path of Exile dominated the ARPG genre by utilizing UGC

Top streamers of the week: May 03 - May 09

Top streamers of the week: April 26 - May 02

Top streamers of the week: April 19 - April 25

Top streamers of the week: April 12 - April 18

Most successful game releases of March 2021

Top streamers of the week: April 05 - April 11

Top Twitch streamers of March 2021

Top streamers of the week: March 29 - April 04 

How Roblox became a multi-Billion Dollar company thanks to User Generated Content

Top 10 streamers of the week: March 15 - March 21

Top game launches to watch out for in 2021

How Apex Legends' User Generated Content marketing created a hit game

Loop Hero takes over Twitch and Steam with incredible launch

How Re-Logic leverage user generated content in Terraria’s marketing strategy

Top 10 streamers of the week: Feb 22 - Feb 28

Why Nintendo’s Mario Maker is the perfect UGC marketing tool

How Valheim is utilizing UGC to become the next viral game

Top 10 streamers of the week: Feb 08 - Feb 14

How Battlestate Games leverage UGC to boost Escape From Tarkov marketing 

Top 10 streamers of the week: Feb 01 - Feb 07

Covid’s impact on the gaming and video market

Top 10 streamers of the week: Jan 25 - Jan 31

Covid's impact on esports events in 2020

PS5 vs Xbox Series X: Which console had the better launch stream numbers?

How a brilliant marketing strategy created TheGrefg's world record Twitch stream

How to keep up with Twitch trends and spot the next big thing

How to find up and coming content creators for your marketing campaigns

How to leverage User Generated Content for your game launch

How to find streamers best suited to your game

Most important metrics to look at when analyzing your influencer campaign

Why influencer marketing is the best way to connect with the gaming community & gen Z

How to make your game attractive to influencers

Most important data to find how your game performs on Twitch and YouTube

How to sell more games by running affiliate programs with streamers

Steam vs Epic Games Store - Where should you publish your game?

Shroud and Dr Disrespect make explosive return to streaming