From paid advertising to organic growth, promotion takes time and effort but there are several basics that can get you started promoting your title!
Each platform requires a special touch, and for YouTube influencer marketing game developers should look deeper than view count and subscriber...
With too many debuffs in your influencer marketing strategy, you will start to see a decline in analytic performance and a rush of issues going...
With Lurkit supporting the distribution of VR titles it is vital that developers and streamers alike look towards the future possibilities of VR.
By knowing what could go wrong, a marketing team can adjust as needed to ensure a higher chance of ROI success.
Welcome to the wonderful world of Game Promotions. In this guide, we will explore why game promotions are much different than a product sale.
An exploration into infleuncer marketing that introduces game publishers to some easy tips that will leverage success in the infleuncer market!
Find out how Behaviour Interactive turned Dead by Daylight into the biggest multiplayer horror survival game thanks to User Generated Content.
Roblox has become a gaming titan, with its recent IPO revealing a market cap of around $38 million and all its growth can be attributed to UGC.
Here's how TheGrefg smashed the Twitch viewership record and exactly how impressive the numbers behind it look.
Looking for a different type of influencer for your upcoming marketing campaigns? Here's how to find the best up and coming content creators.
It's key to know how your influencer marketing campaigns are going. Here are all the stats, or KPI's, you'll need to consider.
Influencer marketing has proven to be very effective at reaching gamers and gen Z. Here's everything you need to know about content creator...
Getting influencers to play your game can be the difference between success and failure. Here's how you can attract content creators to your game.
There's a ton of important data out there on streaming platforms. Here's how you can track down your game's performance on Twitch and YouTube.
Influencer marketing is a powerful tool for game developers looking to directly reach their audience. Find out how you can sell more games with...
Looking for the perfect platform to publish your game? Currently, it's a battle between Steam and Epic Games - here's everything you need to know.
Shroud and Dr Disrespect are back! Two of the biggest streamers return on Twitch and YouTube respectively - making waves in the streaming world.
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